A really awesome aspect of social media is the ability to share things in real time. There’s a greater sense of intimacy in following a monumental event as its happening rather than simply reading about afterward.

William and Kate, the Duke and Dutchess of Cambridge, visited Los Angeles today. Their trip included a stopped at The Beverly Hilton for, ironically, a discussion of Facebook.

The hotel did a great job of covering the action throughout the day on The Beverly Hilton Facebook page, allowing their fans feel included in this special happening.

They posted a few teaser posts earlier in the day, photos of the press waiting for Will and Kate’s arrival, fans lined up to catch a glance and more. They were also able to capture pretty close-up shots of the Duke and Dutchess themselves as they exited their cars and headed toward the lobby.

Needless to say, these photos got a ton of “likes” and comments, and provided fans with incite into a truly unique experience.