Social Superheroes Present: Event Marketing


Event planning is evolving constantly thanks to the the emergence of new media opportunities.

Event technology and social media sites like Facebook, Twitter, and LinkedIn are making the planning process and possibilities more robust.

The importance of social media for event marketing is crucial and there are numerous ways to optimize social media for events.

The team at Maximillion created this superhero-themed infographic to demonstrate the vitality of social media for the event planning process.

How to Promote an Event Using Social Media

Ìèêðîôîí â êîíôåðåíö-çàëå. Microphone at conference.

The inception of social media has made it incredibly easy for people to connect with others from anywhere in the world. Regardless of your location, you can now instantly establish connections with friends, family, or associates. A large number of businesses, both online and offline have identified social media as one of the most effective as well as cost-effective tools to promote their brand. Event managers too admit that few options are as beneficial to their profession as social media. Whether it is Facebook, Twitter, or LinkedIn, social networking sites have the potential to reach out to a large consumer base and help your business reap excellent rewards.


Coffee Bean Debuts Ice Blended Truck This Summer

Coffee Bean Ice Blended Truck Summer Tour

From May 20 – September 2, 2013, The Coffee Bean & Tea Leaf will keep their customers cool during their landmark 50th anniversary celebration with the introduction of a new Birthday Cake Ice Blended beverage.

Available nationwide, the drink will be offered alongside the brand’s limited time summer Rocky Road and signature Mocha flavors. The Original Ice Blended drink from The Coffee Bean & Tea Leaf pioneered the frozen coffee craze.

The innovative handcrafted beverage was created in 1989 when a team member at the Westwood, CA store brought a blender from home, borrowed ice from the store next door, and blended together coffee, chocolate powder, milk, and ice.