In an effort to emphasize its position as a critical tool in delivering top-notch customer service, Twitter recently introduced new display options and tools.
74% of all web traffic will be video by 2017. With Facebook's video integration and recent updates, it's critical to develop a plan for Facebook video marketing.
Building on a history of innovation, the Four Seasons Private Jet exemplifies the company’s commitment to evolving the guest experience to anticipate and exceed the changing needs of the modern luxury traveller.
Cross promotion is designed for customers who buy a certain product, with the sole aim of incentivizing customers to buy related products as well.
Thinking about integrating text message marketing into your marketing mix? Here's how some hospitality brands have used text messaging with great success.
45% of all employees in a business are mobile. Here are various statistics surrounding the profile of the modern mobile business traveler.
With over 80 million members in the United States alone, the Millennials--aka Generation Y--are the most rapidly growing consumer segment. What are the best ways to to market to millenials on social media?
Airlines are engaging more people through social media than any other sector within the travel industry.
Qantas and KLM airlines have instituted technology and personnel that allows them to easily monitor digital conversations posted on social media. Rather than doing a search by keyword, the airline's customer care teams monitor via GPS co-ordinates.
As millions baby boomers retire, they will become the largest purchasing demographic for hotels, lodging, restaurants, transportation, and entertainment.
Klout has partnered with American Airlines to extend a free one-day Admiral's Club Lounge pass to avid social media users with Klout score above 55.