Another city that’s doing some awesome things with social media is the Anaheim Visitor & Convention Bureau.
On March 1, they launched their 50th Anniversary Facebook Sweepstakes. The six-week “Share our Shunshine” sweepstakes includes 50 destination prize packages valued at approximately $70,000, and offered a package to a different winner each week.
They’re also one of the few destinations to feature their own iPhone app, allowing guests to easily navigate the city’s happenings to plan their vacation.
Their Facebook page, nearly 14,000-fans strong, features a “deals” page which offers fans exclusive deals for So Cal venues like Knott’s Berry Farm, Legoland, Universal Studios, Medieval Times and more.
With National Travel & Tourism Week, the organization took the time to create a video highlighting the positive influences of travel on the local economy as well as talk to numerous businesses in the area to discuss why it matters. The video featured the common thread of oranges amongst all the speakers, highlighting their common thread – Orange County.