Featured Blog Posts

Soaring Towards Sustainability: How Green Technology is Reshaping Aviation

In October 2021, the International Air Transport Association (IATA) committed to achieving net-zero carbon emissions by 2050. This may seem like a long wait, but it's not. The responsibility also extends to supporting industries that must collaborate to curb aviation's global environmental impact. From engineers and manufacturers to the airlines…

TikTok for Hotels: 9 Ways to Convert Views into Vacations

Managing social media for your hotel can be tough, especially when people swing from one platform to another. However, narrowing down which platforms are most profitable is critical to ensuring you're not missing opportunities to connect with customers and potential customers. With that in mind, let's explore how to make the…

B2B Digital Marketing: Cutting-Edge Strategies for Lead Generation

In the ever-evolving landscape of B2B marketing, the pursuit of qualified leads remains a paramount challenge for businesses. Success in the B2B space now hinges on adapting to the changing dynamics of digital marketing. The digital era has redefined the essentials of marketing, with online presence and brand authority taking…

The Rise of Virtual Restaurants: Navigating the Digital-First Dining Landscape

In the wake of the global pandemic, our daily lives transformed in a way that extended far beyond wearing masks and keeping our distance. Lockdowns and social restrictions ushered in a new way of life, redefining how we work, socialize, and even dine. Routines shifted, and homes turned into multipurpose…

5 Factors that Affect Customer Experience in 2021

Most companies focus on the typical set of tactics that directly influence CX. It’s also important to be mindful of the less prominent factors that can help enhance the customer experience. Here’s a list of little-known aspects typical outside the CX universe that can play a huge role.

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How to use Online Reviews in your SEO Strategy

Online buyers usually read 10-20 reviews before making a purchase. To leverage customer reviews for SEO, it’s critical to address each review, turn negative reviews into a positive experience by addressing the issues, and optimize SEO keywords based on customer feedback.

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10 Digital Marketing Strategies to Try

2021 digital marketing trends revolve around two concepts. They’re distinct but almost contradictory. The first is a general humanization. The second involves technical and mechanical optimization. Take a look at these digital marketing strategies.

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