Category Social Media

Have you considered an influencer marketing strategy? It’s a popular tactic in the realm of social media marketing. However, it comes with its own set of challenges. Here are four of the biggest influencer marketing challenges, and how you can overcome them.
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2021 digital marketing trends revolve around two concepts. They’re distinct but almost contradictory. The first is a general humanization. The second involves technical and mechanical optimization. Take a look at these digital marketing strategies.
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How can hotels benefit from social media?? When it comes to digital marketing, social media is an essential investment for hotels for a variety of reasons. It’s incredibly visual and allows you to humanize your brand, build relationships, and add value.
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Chatbots play an important role in addressing customer complaints instantly. They now take center stage in brands’ communication strategies when it comes to customer service. Here are seven ways chatbots are refining customer experiences.
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Do you use social media to engage your customers? Check out this infographic featuring insight on how to boost your branding through social media engagement. It covers stats and facts about social media, specific platforms, and the relationship between social media use and brand engagement.
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User-generated content (UGC) is a powerful tool for your marketing arsenal. You’re missing an opportunity if you don’t take advantage of the reviews, photos, posts, and other content your customers produce. Here are 5 benefits of user-generated content, along with some specific examples.
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There are many ways to pivot business 2020. Find ways you can lift your brand experience digitally, make for a smoother customer-to-brand relationship, and take the power back so you’re best prepared for a crisis in the future.
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Visual search is set to become a viable alternative to text or voice search. Despite sounding similar to image search, it’s entirely different. How does visual search work? It’s when an image is used *instead* of a text term. Learn more about this and how it affects SEO in 2020.
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With 500 million active daily users, Instagram is the go-to platform for the food industry. But, how do you use Instagram to market your restaurant? Here’s a guide to getting on the ‘Gram – and getting it right with planning, posting, optimizing, and advertising.
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Marketing during Coronavirus is tricky, and everyone is struggling to find the right balance. To help your business stay afloat during these uncertain times, here are a few clever, practical digital marketing strategies to help now and later.
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