Integrating Text Message Marketing Into Your Marketing Mix
Thinking about integrating text message marketing into your marketing mix? Here’s how some hospitality brands have used text messaging with great success.
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The Modern Mobile Business Traveler
45% of all employees in a business are mobile. Here are various statistics surrounding the profile of the modern mobile business traveler.
Marketing To Millenials on Social Media
With over 80 million members in the United States alone, the Millennials–aka Generation Y–are the most rapidly growing consumer segment. What are the best ways to to market to millenials on social media?
Airlines Have Highest Levels Of Social Engagement
Airlines are engaging more people through social media than any other sector within the travel industry.
How Airlines Are Combining Social Media With GPS
Qantas and KLM airlines have instituted technology and personnel that allows them to easily monitor digital conversations posted on social media. Rather than doing a search by keyword, the airline’s customer care teams monitor via GPS co-ordinates.
The Influence of Baby Boomers on Travel and Hospitality
As millions baby boomers retire, they will become the largest purchasing demographic for hotels, lodging, restaurants, transportation, and entertainment.
Use Your Klout for Access to the Admirals Club
Klout has partnered with American Airlines to extend a free one-day Admiral’s Club Lounge pass to avid social media users with Klout score above 55.
Airline Offers Seatmate Selection via Social Media
Royal Dutch KLM Airlines is allowing people to choose who they might sit next to on a flight by viewing other travelers’ social media profiles via a program called “Meet and Seat.”
Lose Your Luggage? Not Anymore.
Delta Airlines has implemented a system for travelers to track their checked baggage via the airline carrier’s iPhone app, allowing guests to monitor the whereabouts of their luggage at all times.
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3972 Barranca Pkwy, Ste J445
Irvine, CA 92606
(949) 371-6091
hello@socialhospitality.com
Irvine, CA 92606
(949) 371-6091
hello@socialhospitality.com
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