The hospitality industry has been hit hard by COVID-19, and it’s difficult to see silver linings in immense uncertainty and tragic circumstances. Here are 10 inspirational ways the hospitality industry is embracing positivity.
The hospitality industry has integrated AI at a large scale. For example, hotel guests can ask a digital assistant for room service with simple voice commands. Both Amazon and Google released new AI technology to help empower the hospitality industry. Learn More:
Today, leading airlines are exploring how AI can help them keep pace with customer demand and improve operational efficacy, speed and customer satisfaction. Here are a few changes we’ve seen, and what to expect in the near future.
Here are examples of brands that do customer service on social media right.
In an effort to emphasize its position as a critical tool in delivering top-notch customer service, Twitter recently introduced new display options and tools.
74% of all web traffic will be video by 2017. With Facebook’s video integration and recent updates, it’s critical to develop a plan for Facebook video marketing.
Building on a history of innovation, the Four Seasons Private Jet exemplifies the company’s commitment to evolving the guest experience to anticipate and exceed the changing needs of the modern luxury traveller.
Cross promotion is designed for customers who buy a certain product, with the sole aim of incentivizing customers to buy related products as well.
Thinking about integrating text message marketing into your marketing mix? Here’s how some hospitality brands have used text messaging with great success.
45% of all employees in a business are mobile. Here are various statistics surrounding the profile of the modern mobile business traveler.
With over 80 million members in the United States alone, the Millennials–aka Generation Y–are the most rapidly growing consumer segment. What are the best ways to to market to millenials on social media?
Airlines are engaging more people through social media than any other sector within the travel industry.
Qantas and KLM airlines have instituted technology and personnel that allows them to easily monitor digital conversations posted on social media. Rather than doing a search by keyword, the airline’s customer care teams monitor via GPS co-ordinates.
As millions baby boomers retire, they will become the largest purchasing demographic for hotels, lodging, restaurants, transportation, and entertainment.
Klout has partnered with American Airlines to extend a free one-day Admiral’s Club Lounge pass to avid social media users with Klout score above 55.
Many airlines are now on Twitter and have pretty substantial followings. Travel 2.0 put together an infographic that provides great incite regarding how airlines are using the service.
Royal Dutch KLM Airlines is allowing people to choose who they might sit next to on a flight by viewing other travelers’ social media profiles via a program called “Meet and Seat.”
Delta Airlines has implemented a system for travelers to track their checked baggage via the airline carrier’s iPhone app, allowing guests to monitor the whereabouts of their luggage at all times.
All Nippon Airways (ANA), Japan’s leading airline carrier, recently announced its “Inspiration of Japan” service brand and products will be introduced to the Los Angeles-Narita (Tokyo) route beginning January 2012.
It’s essential for any company using social media, especially larger entities, to set forth guidelines so that it’s clear what is acceptable in the space.