Category Customer Relations

Keeping the customers you have is cheaper and more productive than seeking new ones. Many companies find 80% of their sales come from 20% of their clients. How do you keep customers happy? Here are do’s and don’ts for creating brand loyalty.
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It’s tricky to start and run a business. Branding is one of the critical components of any company and it’s a great place to start. Arm yourself with the right tools to attract your target audience, convert them to loyal customers, and get recommended to others in need of your services.
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Most companies focus on the typical set of tactics that directly influence CX. It’s also important to be mindful of the less prominent factors that can help enhance the customer experience. Here’s a list of little-known aspects typical outside the CX universe that can play a huge role.
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Online buyers usually read 10-20 reviews before making a purchase. To leverage customer reviews for SEO, it’s critical to address each review, turn negative reviews into a positive experience by addressing the issues, and optimize SEO keywords based on customer feedback.
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Are you creating engaging content that drives conversions? Read this post for practical tips to help you create content that drives your target audience to act. Start by creating a content marketing plan, understanding your audience, and developing content that moves them along the funnel.
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In addition to bringing customers to your restaurant, your 2021 marketing should focus on bringing your restaurant to them. Check out these six different channels that will define your restaurant’s marketing moving forward.
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Seeing that a large group of people behaves in a certain way, individuals perceive their actions as the correct behaviors. It’s thus not surprising social proof plays a vital role in marketing. It gains customers’ trust and persuades them to purchase from you.
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2021 digital marketing trends revolve around two concepts. They’re distinct but almost contradictory. The first is a general humanization. The second involves technical and mechanical optimization. Take a look at these digital marketing strategies.
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Marketing during the holidays comes with its own challenges. Juggling obligations, marketing, and sales can become difficult, and dropping the ball can happen faster than you imagined. Find out how you can avoid the most common mistakes and boost your holiday marketing ROI.
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Do you use social media to engage your customers? Check out this infographic featuring insight on how to boost your branding through social media engagement. It covers stats and facts about social media, specific platforms, and the relationship between social media use and brand engagement.
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User-generated content (UGC) is a powerful tool for your marketing arsenal. You’re missing an opportunity if you don’t take advantage of the reviews, photos, posts, and other content your customers produce. Here are 5 benefits of user-generated content, along with some specific examples.
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Revisit your 2020 SEO strategy to include these critical trends: voice search optimization, high-quality educational content, an increased focus on user experience, mobile-optimized websites, and image SEO to make way for visual search.
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There are many ways to pivot business 2020. Find ways you can lift your brand experience digitally, make for a smoother customer-to-brand relationship, and take the power back so you’re best prepared for a crisis in the future.
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