Consumers are using social media daily to stay informed. By using Facebook, Twitter, and Pinterest, retailers are able to reach a new audience of shoppers.
If you’re wondering how to handle customer complaints on social media, here are five tips.
Now the website has over 11 million users and is still growing, with some of the most popular pin boards including holiday destinations, interiors inspiration and recipes – perfect for those in the hospitality industry.
Total Wine & More is America‘s largest independent retailer of fine wine. They currently operate over 85 superstores across 14 states and are growing rapidly. The typical store carries more than 8,000 different wines from every wine-producing region in the world.
Urban Outfitters revealed that they are going to phase out cash registers in favor of Apple touch-screen products.
Total Wine & More, America’s largest independent retailer of fine wine, spirits and beer, will introduce its new, “next-generation” retail experience in Southern California.
JCPenney is welcoming the holiday season with several new digital initiatives, like the Salvation Army Angel Program and QR Santa Tags
With every checkin at Walgreens on Foursquare or Facebook, a flu shot is donated to someone in need.
The Gap, one of the largest retail clothing brands, is shaking things up with the debut of its food truck, Pico de Gap. The truck serves to stimulate buzz about Gap’s new 1969 Fall denim collection.
Earlier in the year, PopChips ran an extremely successful social media campaign seeking out a “VP of Pop Culture.” With one of the most social-media savvy celebrities, Ashton Kutcher, on board, PopChips was able to not only award a winner, but create huge buzz, visibility and excitement about their brand.
Shopping malls are beginning to incorporate QR codes into their marketing, allowing shoppers to find out what sales are happening at the mall in real-time. Here are 5 reasons malls should embrace this opportunity.
Pepsi has just revealed their new “social vending system” hoping the trend will be “the next generation in interactive vend technology.”
I was on some website the other day when I noticed a Macy’s ad that caught my attention. Rather than try to direct people straight to their website, as is the intention with most ads/businesses, it sought to encourage people to head to Macy’s Facebook page.
Yelp’s purpose is to connect people with great local businesses. It’s a social community where people can share experiences and review businesses that they frequent.
Whole Foods has nearly two million followers. Meaning, even if just 1% of them ever set foot in a store from a promotion like a “Twitter Tasting”, that’s 20,000 people. If even just 1% visit the website, that’s 20,000 unique visitors. The ability to reach this large an audience via one portal is unprecedented and this a great case study to illustrate that.