Most brands don’t use Pinterest in the right way. They treat it as a social media platform when it’s really a visual search engine. Posting on Pinterest can be a powerful marketing strategy when used correctly. Try these tips to boost your Pinterest presence.
Mobile apps will continue to be relevant business tools for restaurants in the post-Covid world. Food delivery and pickup will remain more popular than the dine-in experience. Mobile chatbots will play a major role in providing customer support and driving sales through meaningful interactions.
Websites overhauls are both timely and essential. Is your site modern? Responsive? SEO optimized? Or perhaps last year’s stats suggest it’s time to give your site a facelift. Before you begin renovations, check out these tips to ensure a successful website overhaul.
In this day and age, mistakes on social media can be screenshotted, shared, and immortalized to live forever on the internet. So, how do you get over something like that and make things right? Here are 6 tips on how to recover from a social media disaster.
Virtual reality, 5G, big data, artificial intelligence, machine learning, the internet of things. These technological innovations power the future. It’s critical to understand the technologies impacting the future of business. Then, explore the effects of these tools on business processes.
Content marketing is essential to reach your target audience. Since the attention span of online users is very short, leverage compelling content, SEO strategies, voice search, AI, visual content, and more to stay ahead of the game. Here are content marketing trends to look out for in 2022.
Managing engagement on social media is more than just posting content. It requires time, effort, and teamwork. Using engagement tools and evaluating to which content you should reply helps streamline the process. For best results, consider hiring a social media agency.
Influencer marketing involves using niche experts or people with social influence to endorse your brand. Combining videos and influencers in your marketing campaigns can send conversion rates through the roof. Here are five tips to make your videos and influencer marketing efforts successful.
SEO for e-commerce is exactly what you need to expand your website’s discoverability and presence. Once people land on your website, you can further engage them with offers, compelling content, and persuasive calls-to-action.
If you need to reach a younger audience, meet Snapchat. This social media platform is highly interactive and used by 50% of consumers between the ages of 15 and 35. Here’s a blueprint of Snapchat marketing tips covering everything from profile set up to growing your fanbase.
From customer segmentation to post-sale emails and SEO to social media, the core principle behind each is the same: to “pull” willing audiences, earn their interest, and delight them in conversions. Let’s explore fundamental inbound marketing best practices for 2021 and beyond.
Meeting demands for omnichannel support, self-service options, and personalized service are three keys to satisfying millennial customer expectations. A cloud-based contact center is a great way to ensure your millennial customers stay satisfied.
In a world filled with well-crafted content, yours must stand out. How should you approach pushing boundaries and taking risks with your content? Here are important considerations.
If you have a presentation coming up, you may be nervous. This is especially true if you’re not familiar with the process of creating a deck or speaking in front of people. But fear not! This guide will show you how to create a fantastic, engaging presentation in five easy steps.
Do you find yourself stuck in the same content creation rut? Creating powerful content should be a pivotal part of your digital strategy. Here are five valuable tactics for you to get those ideas and words flowing.
Social proof is the driving force behind why we do the things we do. Make your brand stand out online by using social proof as part of your restaurant’s digital marketing strategy. Whenever people search for places to eat, they should stumble upon your name.
Search engine optimization (SEO) and social media marketing are two of the few digital marketing practices that garner universal appeal. Both help provide audience insights, emphasize the value of content, and offer demonstrable ROI. Here’s how to sync SEO and social media.
Keeping the customers you have is cheaper and more productive than seeking new ones. Many companies find 80% of their sales come from 20% of their clients. How do you keep customers happy? Here are do’s and don’ts for creating brand loyalty.
Email copywriting isn’t as challenging if you know what works with your audience. Let’s take a look at some effective email copywriting tips that’ll quickly enhance your open rates and conversions. The key is to understand your audience and give them what they want.
It’s tricky to start and run a business. Branding is one of the critical components of any company and it’s a great place to start. Arm yourself with the right tools to attract your target audience, convert them to loyal customers, and get recommended to others in need of your services.