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User-generated content (UGC) is a powerful tool for your marketing arsenal. You’re missing an opportunity if you don’t take advantage of the reviews, photos, posts, and other content your customers produce. Here are 5 benefits of user-generated content, along with some specific examples.
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Email marketing is a useful way to stay in touch with your audience. Benefits include increases in conversions, list growth, ROI, and click-throughs.How do you build an organic email list? Urge your website visitors to sign-up. Create easy subscriptions and offer valuable incentives to encourage visitors to sign up.
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Some 2021 innovations are genuinely groundbreaking: flying cars, Mars examinations, and artificial kidneys. Others are vital devices and software we need for work and home: VR, cybersecurity, and AI. Read on to find out ten tech predictions for 2021. 
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Search engine optimization is the practice of optimizing your online presence for search results. With the right plan, you can increase your rankings for prominent searches. Here are 10 tips to optimize your SEO rankings.
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We explore 3 ways Americans adjusted travel expectations to accommodate their health and safety. Hospitality professionals should align their marketing plans with COVID-19 travel trends to accommodate the changing needs and expectations of travelers.
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Revisit your 2020 SEO strategy to include these critical trends: voice search optimization, high-quality educational content, an increased focus on user experience, mobile-optimized websites, and image SEO to make way for visual search.
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There are many ways to pivot business 2020. Find ways you can lift your brand experience digitally, make for a smoother customer-to-brand relationship, and take the power back so you’re best prepared for a crisis in the future.
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