Data is one of the most valuable resources in your company’s possession. If you aren’t going above and beyond to protect this sensitive information, you are leaving yourself open to a world of trouble.
Marketing provides the opportunity to develop insightful strategies to make sales. Psychology is a valueable tool in that process, but requires a bit of exploration to work. Leverage these 7 psychological triggers to boost sales.
All businesses are suffering from the effects of COVID-19. However, the travel and hospitality industries are hit especially hard. Coronavirus has made a huge impact on restaurants and hotels. Here are 7 tips for hospitality marketing during the Coronavirus.
TikTok is currently one of the most popular apps among both content creators and marketers alike. Here are three ways to leverage TikTok marketing to garner an increase in digital engagement and stay on top of current trends.
It’s tricky to conquer social media in 2020. Algorithms constantly change. User trends fluctuate and evolve. As a result, marketers must get creative about how to best optimize online campaigns on social media. Here are 4 tips on how to do so.
There are a variety of steps you can take to optimize your Twitter marketing efforts. While your follower count is relevant, engagement takes things further. Here are seven ways to boost your Twitter engagement and gain more brand awareness, leads, and sales through this social network.
Guerrilla marketing is about coming up with new, innovative marketing and advertising ideas for your company and the services/products you offer. Regardless of budget, you must be consistent about finding ways to grow. Here are a variety of guerilla marketing tips for lawyers and law firms.
Every generation has its own “rules” on how to approach a certain brand or product. Millennials and Generation Z use technology and social media on a daily basis. If you’re wondering how to target Millennial and Gen Z’s attention, here are 5 ways to capture and persuade them to buy your product or engage with your brand.
You can generate new leads if you take advantage of evolving digital marketing techniques. Real estate is about more than just selling houses — it’s about forming relationships with buyers and sellers. How those relationships develop can shift when you take advantage of the power of online marketing.
By 2020, more than 5 billion people will use social media platforms. The team at MicroCreatives put together this overview and infographic of social media content trends that are anticipated to be popular across social media in 2020 and the coming years. See what could work for your brand and start planning ahead.
Animated marketing videos can play a pivotal role in your marketing mix. They must be crafted in meaningful and creative ways to attract and entice your customers. Here are several factors to keep in mind to create well-defined, targeted, high-quality, animated marketing videos.
It’s imperative to create a positive customer experience. Customers need engagement and personalization as they interact with your brand. A customer experience analysis is a method to measure if your product/service meets or supersedes customer expectations. Here are 6 ways to do that.
2020 is around the corner and, in terms of web design, minimalism seems to be the major trend. You can play with various elements, such as fonts, the background or even the navigation bar to incorporate minimalism into your design. Here are six website design trends to keep in mind for 2020.
It’s hard work to run a restaurant. It takes time, commitment, and the ability to deal with a number of challenges at the same time. Not to mention: you must always deliver a memorable experience for customers. Here are the top technologies to improve your restaurant business.
Social media plays a massive role in the popularity of the once little-known Acai berry. For instance, the hashtag #acaibowl has over 1.39 million posts on Instagram. Learn how Instagram, influencers, and other social media trends helped propel the acai berry craze.
It can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech. With that in mind, introduce these 5 tech improvements to boost your revenue.
While there’s a strong focus on marketing to millennials, the hospitality industry has shifted a lot of attention to Generation Z. If you haven’t started to focus your marketing efforts on the Gen Z demographic, it’s not too late. Here are several reasons to market Gen Z, and how to do it.
Most SEO tools are designed for specific purposes. Create an optimal SEO toolkit to best suit your needs. This will often involve 3-4 different options. To help determine which are best for you, here are nine of the best SEO tools designed to make analysis, implementation, and reporting easier.
Social media advertising allows you to target specific audiences based on geography, purchase habits, and personal preferences. Facebook and Instagram both offer multiple options for paid social marketing. Which one is best for your brand? It depends on reach, demographics, and engagement.