Covid-19 has impacted almost a full year of economic and business activities. After the pandemic began, businesses considered new ways to function. Here are four different areas of our lives that have been affected by mobile technology during COVID-19.
There are many ways to pivot business 2020. Find ways you can lift your brand experience digitally, make for a smoother customer-to-brand relationship, and take the power back so you’re best prepared for a crisis in the future.
2020 is around the corner and, in terms of web design, minimalism seems to be the major trend. You can play with various elements, such as fonts, the background or even the navigation bar to incorporate minimalism into your design. Here are six website design trends to keep in mind for 2020.
You’ve probably heard organic reach on Facebook is dead. Facebook makes money from advertisers, so they want businesses to run ads. While Facebook curtailed the reach you get from standard posts, Facebook Live and Facebook Stories allow marketers to still attain a strong organic reach.
The digital age has revolutionized the way we experience most aspects of our lives. Modern technology gives us information at our fingertips (and in our pockets). Here are several important factors for adapting to customer service in the digital age.
Technology has transformed travel. We have more access to information, recommendations, and tools. Planning and on-site decision making is unrecognizable compared to 20 years ago. Here are five ways technology is changing travel.
Restaurant marketing is forever changed by Instagram. In addition to posting food shots and running Instagram ads, here are five other tactics for leveraging Instagram marketing for restaurants.
MGM Resorts in Las Vegas just introduced the most hassle-free resort experience! Their mobile app now allows mobile, self check-in. Until now, other hotel groups with mobile check-in required advanced notice. Now, guests have near-instant access to their rooms.
If you already have a system in place for attracting new customers through mobile, moving on to create a branded communication channel that keeps those customers coming back should be your next step.
Here are ten ways you can innovate your mobile travel marketing strategy in 2017.
The significance of travel mobile apps is on the rise and this shift toward mobile means you need to consider adopting a mobile strategy.
If you are in the hospitality industry, you might be looking for ways to entice more customers into your business or to keep your current customers happy. The acrylic Smartphone ...
The hospitality industry can benefit from tapping into the popular and vibrant Pokemon Go trend, and integrating it into their overall content marketing and social media strategies.
If your business isn’t outfitted with not only techy amenities but standard or expected amenities, too, you can say goodbye to millennial business. Here are four amenities that attract Gen Y customers.
This infographic highlights facts and stats of millennial travel trends and how marketers can effectively reach them across multiple outlets and platforms.
Smith Micro’s intelligent policy-on-device platform with premium voice, video, and content monetization services, provides new opportunities to engage consumers.
Here’s how Marriott and Starwood approached using snapchat for hotels and how other hotels can take their Snapchat marketing to the next level.
eMarketer predicts, by 2017, over 59% of digital search ad dollars will be spent on mobile devices. Mobile marketing is a key foundation to successfully connecting with consumers.
The assorted features of eMenu have been designed to serve the purpose of presenting an impressive brand to target customers.
If you are looking for ways to incorporate text marketing methods into your marketing mix, here are a few proven methods.