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Millennial Travel Trends: A Look at the Largest Generations’ Habits

Between the years 1980 and 2000, something terrific happened. Something that would forever change the shape of the world as previous generations knew it. No, it wasn’t the launch of MTV (though that was pretty awesome, too), and it wasn’t dinosaurs being reanimated at Jurassic Park. No, no. Those 20…

How to Lay the Groundwork for Successful Summer Contests on Social Media

The summer travel season is upon us and it's the perfect time for hotels and destinations to brainstorm summer social media contests. Since travel is innately visual and an exceedingly photographed experience, photo contests are an effective way to engage and unite your audience around your brand. While we spend…

Why Lead Validation Will Improve Your Internet Marketing

Lead validation is a crucial step for lead-generation internet marketing — and yet very few organizations do it. Simply put, lead validation is the process of screening website-generated form and phone inquiries to separate actual leads from non-leads such as spam, customer inquiries, personal calls and sales solicitations. Data suggests…

Marketers: Are You Missing out on the Fear of Missing Out?

We’ve all heard it before. It doesn’t matter whether it is coming from the teenage girl squealing into her cell phone about the party she is missing in order to attend her little brother’s baseball game, or if it is typed in a text that was sent from your best…

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