
SEO Basics for Local Businesses
Search Engine Land, a fantastic search engine optimization (SEO) resource, recently released an article noting that search trumps social for local business information. Understanding SEO basics is extremely important.

Search Engine Land, a fantastic search engine optimization (SEO) resource, recently released an article noting that search trumps social for local business information. Understanding SEO basics is extremely important.

Royal Dutch KLM Airlines is allowing people to choose who they might sit next to on a flight by viewing other travelers’ social media profiles via a program called “Meet and Seat.”

One of the factors that makes Foursquare appealing is that it rewards users with badges for checking into places. Last week, Foursquare unveiled city badges.

EyeforTravel recently surveyed over 500 Asia Pacific (APAC) travel brands about their implementation of social media. 68% have deployed mobile and social media initiatives but are unsure how to “define, achieve and measure success.”

Delta Airlines has implemented a system for travelers to track their checked baggage via the airline carrier’s iPhone app, allowing guests to monitor the whereabouts of their luggage at all times.

Chicago-based mobile food truck Bridgeport Pasty, serving large, savory pies, is unlike other trucks in that it is tiny and electric.

Social Commerce is one of the hottest social trends in 2011 and the insightful folks at Useful Social Media have put together an infographic social commerce timeline.

All Nippon Airways (ANA), Japan’s leading airline carrier, recently announced its “Inspiration of Japan” service brand and products will be introduced to the Los Angeles-Narita (Tokyo) route beginning January 2012.

It’s essential for any company using social media, especially larger entities, to set forth guidelines so that it’s clear what is acceptable in the space.
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