HOTELS
The “Social Proof” Trend And Its Effect On The Hospitality Industry
It is important for companies to recognize the significant role that "social proof" plays in the decisions of...
Category: Travel
HOTELS
AIRLINES
How Airlines Are Combining Social Media With GPS
Qantas and KLM airlines have instituted technology and personnel that allows them to easily monitor digital conversations posted...
EVENTS
3 Ways To Bring Social Media Into Your Next Event
If you are not already incorporating social media into your events, today is the day to start. Here...
HOTELS
How Hotels Capitalize on Social Media Marketing
As hotels develop their social profiles and embrace social media marketing, followers develop loyal bonds to these brands.
HOTELS
Using Instagram Direct To Market Your Hotel
Instagram Direct builds on the traditional Instagram platform by adding the ability to share photos, videos, and messages...
HOTELS
Starwood Hotels & Resorts Among First to Feature Instagram on All Property Websites
Guests of Starwood’s more than 1,150 hotels capture and share an average of 40,000 images per month on...
SOCIAL MEDIA
How Australia’s Biggest Cycling Event is Leveraging Social Media
The 2014 Santos Tour Down Under will be held in Adelaide and regional South Australia from January 19-26....
CUSTOMER RELATIONS
HootSuite Now Monitors Yelp, and TripAdvisor
Effective this week, HootSuite can now monitor reviews on all major review sites. The review feed in HootSuite...
CUSTOMER RELATIONS
When In Hospitality, Do As Retailers Do
How can the hospitality industry learn from retail's successes of social media?
HOTELS
Four Seasons Among First Brands to Launch Pinterest’s Place Pins
Four Seasons Hotels and Resorts is among the first companies to receive early launch access to Pinterest’s Place...
DESTINATIONS
Destination Branding: How Europe is Going Social
Let’s take a look at Milan, Vienna and Madrid, three of the biggest winter hotspots in Europe, and...
BLOGGING
Five Ways Social Media Can Enhance Guest Experience
Incorporate these effective strategies into your marketing plan for short- and long-term results. Here are 5 ways social...