CUSTOMER RELATIONS
Trends and Technology in Hospitality
Here are 6 tech trends for the hospitality industry to keep in mind in 2014 that follow themes...
Category: Marketing
CUSTOMER RELATIONS
MARKETING
Smarketing: When Sales and Marketing Collide
Where sales and marketing meet, "smarketing" is born. Smarketing takes two departments that were traditionally at odds and...
HOTELS
How Four Seasons NY Used a Hotel Social Media Campaign to Increase Summer Revenue
With a family- friendly and child-focused Facebook Contest called #MaxineTakesManhattan, the Four Seasons Hotel New York aimed to...
HOTELS
How to Establish Your Hotel’s Voice on Social Media
Knowing to whom you're speaking, establishing trust, and telling stories are some ways to find and establish your...
HOTELS
Digital Trends Driving Hotel Marketing
Here are some of the hot digital trends for hotel marketing in 2014.
MARKETING
Brands Already Using Instagram Direct for Marketing
Instagram Direct just arrived, and brands are already seizing the opportunity to create special connections with customers.
CUSTOMER RELATIONS
HootSuite Now Monitors Yelp, and TripAdvisor
Effective this week, HootSuite can now monitor reviews on all major review sites. The review feed in HootSuite...
CUSTOMER RELATIONS
When In Hospitality, Do As Retailers Do
How can the hospitality industry learn from retail's successes of social media?
BRANDING
Four Seasons Hotels and Resorts Launches Its First Food Truck
With over 1,000 miles to cover, the first official Four Seasons Food Truck has hit the road. Known...
HOTELS
5 Minutes with a Hotel Marketing Guru
Long gone are the days where commercials and a clever billboard were all you needed to successfully advertise....
MARKETING
How Facebook Pages Communicate with Fans
One of the most important factors for success on Facebook is a two-way communication. Fanpage Karma analyzed 60,000...
BLOGGING
Ten Ways to Increase Restaurant Revenue with Social Media
Restaurants can't afford to neglect social media. Ten ways to increase Your restaurant’s revenue with social media.