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Establishing Social Media Guidelines
It's essential for any company using social media, especially larger entities, to set forth guidelines so that it's...
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It's essential for any company using social media, especially larger entities, to set forth guidelines so that it's...
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While it's a great thing that more and more businesses are jumping aboard the social media bandwagon, many...
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When thinking about the film Moneyball, I realized the new strategy displayed by Beane could be likened, in...
MARKETING
There are many changes coming to Facebook lately, leaving many businesses wondering how these adjustments will affect fanpages...
BRANDING
Starwood Hotels & Resorts Hawaii, which has 11 great properties in Hawaii, just held a Tweetup. But rather...
SOCIAL MEDIA
Hosted by FohBoh, the leading social-business community for the global restaurant industry, Food Service Social Media Universe (FSMU)...
HOTELS
Hotels.com has launched a brilliant marketing campaign featuring JT Holmes booking a hotel room via his cell phone...
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Twitter is an engaging place, one that, when surrounded by various commentary on universal happenings, becomes a tempting...
CUSTOMER RELATIONS
Big Train is a leading manufacturer of premium coffees and teas. They offer the ability to subscribe, read...
BRANDING
The Virginia Tourism Corporation is out to prove that love is at the heart of every Virginia vacation....
BRANDING
Yahoo! News recently ran a Forbes article entitled, "Why Facebook is a Threat to Lifestyle Brands." It argues...
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Earlier in the year, PopChips ran an extremely successful social media campaign seeking out a "VP of Pop...