According to Entrepreneur.com, sponsored social is ranked first among channels for overall effectiveness, beating celebrity marketing, experimental marketing, and TV advertising.
Ensure you can bring in more business thanks to excellent customer service by leveraging the power of testimonials, case studies and unique customer service channels to build trust with potential customers and keep your current ones happy.
GrubHub, Audi, and Sour Patch Kids are using Snapchat marketing and brand campaigns to reach millennials.
Hospitality marketers should make use of Facebook’s free engagement tactics to increase sales and leverage their hotel’s brand on the platform.
Thanks to Facebook’s new Businesses on Messenger application, customers can contact businesses using the Messenger app, just as they would any of their friends or loved ones.
Use these tips on how to best utilize photography to improve your brand’s social media platforms and keep millennials sticking around.
Social Media Marketing World took place last week in beautiful San Diego, CA. The third annual event covered a variety of topics related to social media and digital marketing trends.
Geofeedia, a market leader in location-based social media monitoring, intelligence and analysis, debuted the next generation of its social media intelligence platform for marketers.
Tech giants like Google and Facebook have changed the way in which we work. The concept of ‘bleisure’ indicates work and leisure are becoming increasingly blurred.
Wondering how to recruit on social media? Starbucks has shaken and stirred the world of recruitment, making social media the go-to place for new hires.
Here are the top five tips for curating and managing a killer social media strategy for boutique hotels.
Did you know there are more than 1.9 billion active social media users in the world today? That accounts for more than 27% of the world population! In the United ...