Every trend, when overused, becomes boring to users. Here are tips on how to use viral campaigns to your advantage, as well as some things to avoid.
People choose where to eat based on brands that stand out. Here are five ways to promote your brand and stand out from the crowd.
Event planning is evolving constantly thanks to the the emergence of new media opportunities. Event technology and social media sites like Facebook, Twitter, and LinkedIn are making the planning process ...
This infographic highlights facts and stats of millennial travel trends and how marketers can effectively reach them across multiple outlets and platforms.
Here are the primary elements to consider when planning a summer photo contest on social media:
The Grounds of Alexandria cafe in Sydney uses a stylist and a horticulturist to bring out the beauty of everything they serve. #TheGrounds has become the sixth most Instagrammed location in Australia
While a customer's need for certain products will certainly get them in the door, it's the contests and giveaways that create major buzz for your business. But make sure that ...
Social proof is important to guests and consumers. Now let’s look at the practical applications of social proof for hotels and restaurants.
Here are a few easy tips to get your restaurant started with Snapchat, Periscope, and Instagram.
Here are some ways your company can leverage Twitter to deliver better support to your customers.
Here’s your guide to the top three social media outlets and ways to master each one to better serve your customers and increase sales.
74% of all web traffic will be video by 2017. With Facebook’s video integration and recent updates, it’s critical to develop a plan for Facebook video marketing.
The New Orleans Marriott reaches millennials with their @NewOrleansAdventure Instagram campaign helping guests and users discover New Orleans’ local gems.
Because most hostel guests are millennials, why not use Facebook to connect with guests? Here is how to market your hostel with Facebook and connect with guests.
Twitter is a highway hub for like-minded people and businesses. It's a platform where ideas are shared and discussed. A space where connections are made. However, Twitter may seem like ...
Have you ever wondered how much data is created on your favorite social sites? Now you can check it out by using the “Social Media in Real Time” counter.
Here’s how Marriott and Starwood approached using snapchat for hotels and how other hotels can take their Snapchat marketing to the next level.
Hotels becoming greener, healthier, and offering free WiFi are among the millennial-geared elements affecting hospitality marketing in 2016.
Here are a few examples of hardware and software your marketing team can use to enhance your social media presence and build your network.
LA agency High Wide & Handsome hired renowned food blogger Julie Lee of Julie’s Kitchen to be the agency’s “food artist-in-residence.”