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SEO Basics for Local Businesses
Search Engine Land, a fantastic search engine optimization (SEO) resource, recently released an article noting that search trumps...
Category: Marketing
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DESTINATIONS
Foursquare Unveils City Badges
One of the factors that makes Foursquare appealing is that it rewards users with badges for checking into...
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Learning to Swim: How to Define Success on Social Media
EyeforTravel recently surveyed over 500 Asia Pacific (APAC) travel brands about their implementation of social media. 68% have...
DINING
Chicago’s Smallest, Greenest Food Truck
Chicago-based mobile food truck Bridgeport Pasty, serving large, savory pies, is unlike other trucks in that it is...
AIRLINES
All Nippon Airways Introduces New Route in Style
All Nippon Airways (ANA), Japan's leading airline carrier, recently announced its "Inspiration of Japan" service brand and products...
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Social Marketing vs. Marketing on Social Networks
While it's a great thing that more and more businesses are jumping aboard the social media bandwagon, many...
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What Brad Pitt and Social Media Have in Common
When thinking about the film Moneyball, I realized the new strategy displayed by Beane could be likened, in...
DINING
Stamp Cards Going Mobile
Encouraging brand loyalty is an integral part of influencing repeat business. Stampt is basically a stamp card, but...
MARKETING
Facebook Integrates “Friend Activity”
There are many changes coming to Facebook lately, leaving many businesses wondering how these adjustments will affect fanpages...
BRANDING
Starwood Hawaii Holds Tweetup in Los Angeles
Starwood Hotels & Resorts Hawaii, which has 11 great properties in Hawaii, just held a Tweetup. But rather...
ARTS
QR Codes for Upcoming Theater Performances
Segerstrom Center for the Arts has done a phenomenal job of keeping fans up-to-date via social media,
HOTELS
Book Exclusive Hotel Deals on the Fly … Literally
Hotels.com has launched a brilliant marketing campaign featuring JT Holmes booking a hotel room via his cell phone...