
The Big Data Challenges Facing the Hospitality Sector
The age of big data is great, but there is much to consider. The following issues must now be top of mind in the world of hospitality.

The age of big data is great, but there is much to consider. The following issues must now be top of mind in the world of hospitality.

This infographic highlights facts and stats of millennial travel trends and how marketers can effectively reach them across multiple outlets and platforms.

This presentation by Straight North provides explanation and insight based on actual client sales lead data to convince you of the importance of lead validation.

The fear of missing out can be a the secret ingredient that takes your customer engagement to new heights.

The Grounds of Alexandria cafe in Sydney uses a stylist and a horticulturist to bring out the beauty of everything they serve. #TheGrounds has become the sixth most Instagrammed location in Australia

When it comes down to it, your website is a place to drive conversions. This means functionality, performance, and user experience are big factors for hotel site design.

While a customer’s need for certain products will certainly get them in the door, it’s the contests and giveaways that create major buzz for your

Social proof is important to guests and consumers. Now let’s look at the practical applications of social proof for hotels and restaurants.

Your hotel’s history has the potential to attract new guests and keep them coming back. Getting them to book is all about understanding what you already offer as well as how to leverage it.
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