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Recent Blog Posts

Top Hotels on Social Media

Hotels are using social listening tools to monitor online conversations, in real-time. Here are some top hotels on social media and what they’re doing to optimize their presences.

Why Back-To-School is the Dream Season for a Hotel Marketer

Back-To-School is the dream season for a hotel marketer to offer great deals on summer fun before the bell rings.

Picture Perfect: Why Your Hotel Needs Instagram 6.0

Here are some compelling reasons why your hotel needs Instagram, as well as some of the benefits of the new Instagram 6.0.

Trends and Technology in Hospitality

Here are 6 tech trends for the hospitality industry to keep in mind in 2014 that follow themes of personalization, integration, and ease of access.

An Intro to Budgeting for Social Media Marketing

Many variables go into making any marketing efforts successful and budgeting for social media marketing can be tricky. To be sure that all dollars spent on social media marketing are used wisely, here are some tips to consider.

How Can Hotels and Restaurants Optimize Social Media?

There are a variety of ways that hotels and restaurants can optimize social media. They include hosting events; humanizing their brands; managing customer service; nurturing communities; and offering value.