Discovery Science Center is a 59,000-square-foot learning facility dedicated to educating young minds through interactive exhibits and programs. They use Twitter, Facebook, YouTube and Flickr to share information about the venue.
Ramada Maingate at the Park has been able to put itself on the map, both in terms of its accessibility to/from Disneyland and amongst the Ramada brand, via social media. The unique way Andrew communicates makes the pages stand out amongst other hotels. He didn’t create a persona; he simply uses his own. This has been hugely valuable in humanizing the brand and thereby creating personal connections with potential customers.