This is the first generation of digital natives and their buying and spending habits will be heavily influenced by how you appeal to them. Here’s what you need to know about marketing to Gen Z.
What are the most important elements of branding to bear in mind if you run a hotel, and how should you go about implementing them? Let’s explore.
Learn how 4 big brands used texting to increase brand loyalty! Here are some successful SMS strategies Airbnb, Harley-Davidson, NewsCorp, and Ford have used to provide a better user experience for their customers.
Comfort Suites Alamo/River Walk found a better way to increase direct bookings on their own website. Using Vizzly, they generated $7,700 in additional revenue and are looking at an estimated 24x ROI in 1 year.
By creating a hyperlocal website, you can capture the attention of customers who are searching specifically for your region rather than generically for their travel needs.
Check out these quick tips to ensure your social media presence is cohesive and attracting the widest possible audience.
Yoga marketing is essential for retreats and studios to attract new clients and increase brand loyalty.
When it comes to the hotel industry, generating direct bookings and nurturing a base of loyal repeat guests is key to surviving and thriving. Email marketing is one of the ...
CrownTV, whose easy-to-use digital signage software is designed with the user in mind, was the perfect fit for Gansevoort Hotels who had already been using digital signage in the elevators of their hotels.
Email marketing is a substantial part of marketing for hotels. It allows properties to contact past, present, or potential guests and keep them informed of offers that may be relevant. ...
If your business isn’t outfitted with not only techy amenities but standard or expected amenities, too, you can say goodbye to millennial business. Here are four amenities that attract Gen Y customers.