Infographic: Battle of the (Social) Sexes
Men and women tend to dominate very different social media networks. This infographic takes a look at some of the differences between male and female-dominated social media sites
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How Hotels Use Mobile Technology to Serve Customers Better
Smartphones are becoming ubiquitous across the world. It is therefore no surprise that the hotel industry is taking notice of smartphones and using them to enhance the customer experience. But how exactly is the industry going about this?
Second Chance Conversion with Travel Remarketing
For marketers of hotels, tours, and travel services, travel remarketing is an effective way to get a second chance to convert valuable traffic.
How to Host a Successful Instagram Contest
One of the best ways to use Instagram for marketing your business is to host a contest on the network, helping to build buzz for your brand and drive traffic to your site.
What Brands Can Learn From Taco Bell
Greg Creed, CEO of Taco Bell, shares how his brand has transformed itself in several essential ways without losing the loyalty of its core customer.
Make Your Best Fish Face for National Burrito Day
By sharing your best ‘fishy face’ on Facebook, Twitter, Instagram and Google+, you can receive two seafood burritos for the price of one at Rubio’s.
Social Media Marketing Platform for Instagram
With detailed reports on audience growth, audience geography, engagement and the ability to identify tags that are relevant to their products and services and influencing contributors posting on them, brands now have a unique platform to professionally fine-tune their content and engagement strategy on Instagram.
HOTELS Launches 2013 Social Hotel Awards Program
HOTELS Magazine announced its second annual Social Hotel Awards. The hospitality magazine just launched the 2013 program during a webinar entitled, “The ROI of Social Media.”
Study: Average Growth of Facebook Fan Pages
The team at Fanpage Karma recently analyzed over 60,000 active Facebook pages in a period of three months to see how and why growth rates differ. Differences can be found in terms of the type of page, the engagement rate and how large the fan page already is.
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