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Hospitality 4.0: What It Is and Why You Should Embrace It

From Industry 4.0 to Customer Service 4.0, a "4.0" designator conveys the technological revolution happening within that industry. Hospitality 4.0 is one such example. Businesses look at 4.0 models with skepticism or embracement. The future of commerce will likely be determined by businesses finding new and innovative to harness the power…

Five Ways to Make Your Food More Instagram-Worthy

It’s no secret food is one of the most popular segments on Instagram. Restaurants are taking advantage of this trend by catering to Instagrammers. For example, many now use simple presentation and photography techniques to help make food images go viral. Making a dining experience more Instagram-worthy means paying attention…

Keep an Eye on These Seven Hotel Trends

Fall is here, which means hotels are prepping for the holiday season. Then comes the new year, when hoteliers will face new challenges and changes. Staying ahead of guest expectations will ensure you provide the best experience. Here are a few hospitality trends that should be on your radar for…

Take a Byte Out of This: Emerging Restaurant Technology

Modern technologies change the world as we know it. New restaurant technology changes the game for operators and consumers alike. IoT and bluetooth sensors, virtual reality training, advanced robotics, and artificial intelligence improve restaurant operations and experiences in a variety of ways. For example, gone are the days where you…

What Brands Can Learn From Taco Bell

Greg Creed, CEO of Taco Bell, shares how his brand has transformed itself in several essential ways without losing the loyalty of its core customer.

Make Your Best Fish Face for National Burrito Day

By sharing your best ‘fishy face’ on Facebook, Twitter, Instagram and Google+, you can receive two seafood burritos for the price of one at Rubio’s.

Social Media Marketing Platform for Instagram

With detailed reports on audience growth, audience geography, engagement and the ability to identify tags that are relevant to their products and services and influencing contributors posting on them, brands now have a unique platform to professionally fine-tune their content and engagement strategy on Instagram.

Study: Average Growth of Facebook Fan Pages

The team at Fanpage Karma recently analyzed over 60,000 active Facebook pages in a period of three months to see how and why growth rates differ. Differences can be found in terms of the type of page, the engagement rate and how large the fan page already is.