How to Establish Your Hotel’s Voice on Social Media
Knowing to whom you’re speaking, establishing trust, and telling stories are some ways to find and establish your most desired voice on social media.
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From Ads to SoLoMo: Trends and Innovations in Social Media Marketing
Looking at some current social media marketing trends and who is using it well, you’ll see where are a few reasons not to ditch social media just yet.
An Introduction to Pinterest Place Pins
With Pinterest Place Pins, photos are assigned pin points on a map that features detailed information about the location, including the exact address and contact location.
Happy 11th Birthday LinkedIn!
LinkedIn changed the sphere of professional networking when it launched on May 5th, 2003. This infographic from DPFOC highlights how the $7.5 million dollar company has grown to over 300 million members in 200 countries worldwide.
Social Media: What We Can Learn from Successful Brands
Big brands are social brands these days because that’s where you find the kind of PR wins that result in crazy levels of brand engagement
Marketing To Millenials on Social Media
With over 80 million members in the United States alone, the Millennials–aka Generation Y–are the most rapidly growing consumer segment. What are the best ways to to market to millenials on social media?
Turning Social Media Into A Career
Hotels are providing a variety of social media career opportunities in a variety of areas.
Social Media The New PR For Hospitality Industry
Public relations is the art of maintaining one’s image and reputation. Social media has opened up all new possibilities for PR and the hospitality industry.
Does Your Social Media Manager Need A Degree?
Should your company should require its Social Media Manager to hold a digital marketing or social media degrees? Proven social media experts say “no.”
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