Snapchat celebrates its third birthday this week and there are a variety of ways businesses can integrate unique Spapchat marketing campaigns.
Software Advice conducted an online survey of 1,936 randomly selected U.S. consumers about their likeliness to deliver feedback in terms of timing, method and incentives. Here are the important takeaways.
Wienerschnitzel is giving away $1,000,000. Fans can follow Wienerschnitzel on Twitter and Instagram and share the game to receive hundreds of extra entries.
Holiday Inn’s new campaign celebrates the inspiring journeys of guests by sharing their unique narratives through their first digitally-led marketing approach.
Last week, Facebook debuted a new “save” feature that allows users to save pages or posts that interest them. The hospitality industry can leverage this.
‘Your Memories’ displays photos of captured moments, tagged with #RCMemories, shared by guests on Twitter and Instagram. Guests may also submit photos directly through the website to be a part of the memory collection and display.
There are a variety of ways that hotels and restaurants can optimize social media. They include hosting events; humanizing their brands; managing customer service; nurturing communities; and offering value.
With so many “best practice” articles out there, it can be difficult to assess what works best for you, your company, or your client. The best social media strategy must consider the context of industry, goals, and audience.
With a family- friendly and child-focused Facebook Contest called #MaxineTakesManhattan, the Four Seasons Hotel New York aimed to generate awareness about the hotel and increase weekend bookings for families during the summer months.
Aloft’s innovative and exclusive initiatives set it apart. Aloft recently announced that select properties will roll out Keyless Check-In, allowing guests to use their smartphones to check in to the hotel and open their guestroom door.
The hospitality industry sets a high bar in regard to providing mobile-friendly websites, according to new research from hibu
With more hotels, resorts and private residences being added to its robust pipeline, Four Seasons continues to expand its influence and global footprint.