Featured Blog Posts

The Impact of GDPR on the Hospitality Sector

The new Data Protection Act goes into effect May 25th. Many hotels have already started taking necessary actions to safeguard personal data to avoid the financial repercussions that could result from a lack of compliance. This brief guide will give you a quick summary of what GDPR is and how it…

Omnichannel Marketing: What Is It & How To Do It

The customer experience has dramatically improved with the onslaught of technology and the digital environment. Knowing how to build trust and engagement is critical to keep customers engaged and loyal to your brand. Omnichannel marketing is one of the major developments to help create enhanced customer experiences. In fact, when summating…

How to Re-Purpose Old Content for New Audiences

It can be hard and time-consuming to continuously come up with new ideas for great content. As such, you can save time, effort, and resources by re-purposing content you've already created. Repurposing content is an easy way to promote your work and reach new audiences. Here are a few ideas for…

5 Ways to Help Guests Feel at Home

Never underestimate the power of good hospitality. In today’s world, the places we visit are often under a microscope. Social influencers can have a lot of impact on consumers’ perceptions of hotels, and a bad experience can be costly for your business. People want to feel at home during their…
Love Artwork at Va Welcome Center

Love, Art, Hashtags, and Season Passes

On May 5, Kings Dominion, a popular amusement park near Richmond, will be the latest place in the state to have LOVE pop up, and with it, a chance to win one of 25 season passes being awarded by the Virginia Tourism Corporation.

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Social Media in One Word

I asked Facebook fans to describe in words what their favorite thing is about social media. Answers included things like: flexibility, community, connection, dynamic, engagement,

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Meet Chicago’s Tamale Guy

The Tamale Guy is a genuine icon of Chicago nightlife, and in recent years, his status and his business has only improved with the help of his loyal following’s use of social media.

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