Featured Blog Posts

How to Build a Customer Engagement Strategy

We invest money and effort into marketing campaigns to build relationships with our target audience. We want people to engage with our brands both online and offline. Once people feel connected to your brand, they'll be more inclined to choose you over your competitors. Plus, engagement gets the word of…

The ROI of Leveraging Corporate Social Responsibility

Today’s consumers highly value and prioritize things like sustainability, ethical practices, philanthropy, and equality. People believe building a better and brighter future requires a certain level of social responsibility. Businesses must run differently as individuals make changes in their behaviors to align with these values. Consumers now hold corporations to…

5 Inspiring Email Marketing Automation Examples

If you're like most business owners, you might dread the thought of manually sending out email campaigns. It's a time-consuming task that can be easily forgotten or postponed. Luckily, there are tools available that can automate your email marketing for you. This way, you can focus on your business instead of…

5 Psychological Theories to Boost Restaurant Marketing

Psychology-based marketing allows you to reach customers in a different, most personalized way. As a result, your marketing will become more effective and efficient, and build customer relationships that last. Here are five psychological theories and how to integrate them into your restaurant marketing mix.

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False Reviews: How To Spot Them and Take Action

The Internet can be a double-edged sword for businesses. It’s a fantastic resource for companies to connect with customers. Nevertheless, it’s also easy for unfavorable and/or untrue information to spread. Elliot Legal Group created this infographic to help you spot illegal reviews and know what actions to take when you do.

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10 Digital Marketing Tips for Restaurants

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Here are 10 digital marketing tips for restaurants.

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3 Hacks to Grow Your Restaurant’s Instagram Presence

Social media can now make-or-break a restaurant. Building followers and engagement on Instagram is a long-term process. Here are three things restaurants can do right now to see impressive results: implement strategic geotags, reach out to local food influencers, and use first-comment hashtags.

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