If you have a business that delivers products and services, you need to develop a definite system that will grow your initial investments. Unfortunately, a lot of business owners are terrified of the term "project management." They would instead do it old-school because they don't have time to learn how…

In conventional customer care set-ups, customer care executives respond to customer inquiries. The customers must often wait to receive a reply. This process is time-consuming. Plus, customers often lose patience and get irritated. However, artificial intelligence (AI)-based chatbot application development has changed the game. Chatbots play an important role in…

The Covid-19 pandemic has created unique business challenges. QR codes are making a massive comeback due to their touchless nature. Companies were forced to pivot their marketing during COVID-19 and revamp customer service. As people begin to head back to work, company heads must assess how to safely reopen their…

In modern-day digital marketing, there’s a direct correlation between online success and inbound link building. Link building is the acquisition of hyperlinks from other websites back to yours. It's a crucial component of search engine optimization (SEO) as it’s a signal of authority. When part of an off-page SEO strategy,…