You’d be hard-pressed to list more than a few companies that don’t have any presence on social media, and a large percentage are very active on Facebook. If you are one of the few businesses that ditched all Facebook marketing efforts, here are some of the repercussions you might face over time.
The digital age has revolutionized the way we experience most aspects of our lives. Modern technology gives us information at our fingertips (and in our pockets). Here are several important factors for adapting to customer service in the digital age.
There is no tool more powerful than storytelling, and there are many ways storytelling can help increase restaurant sales. We look at some examples of businesses telling their stories.
If you’re a company that targets millennials, influencer marketing may be your best bet. But before you Google the most influential bloggers, there are a few things to take into consideration.
Buying is an inherently emotional act. When a customer decides on a purchase, they go about it not through a series of rational thought, but because of how it made them feel. Here’s how you can form a positive emotional connection through your social media channels.
When thinking about the film Moneyball, I realized the new strategy displayed by Beane could be likened, in many ways, to the evolution of social media.
I told myself I wasn’t going to write a Steve Jobs post, but I’ve succumbed to temptation. I was moved by Steve’s Stanford commencement speech where he talked about connecting the dots.
There were some great panels at the Food Service Social Media Conference, and one of the stand-outs was on “rewarding brand loyalty.”
Mike Stelzner, founder of Social Media Examiner, visited LinkedOC last week to share some great incites and information about his new book, Launch.
