Thanks to Facebook’s new Businesses on Messenger application, customers can contact businesses using the Messenger app, just as they would any of their friends or loved ones.
Through developing meaningful, relevant content that appealed to the target audience, Avanti Resort was able to grow their Facebook presence significantly.
Last week, Facebook debuted a new “save” feature that allows users to save pages or posts that interest them. The hospitality industry can leverage this.
If you’re using Facebook to promote your business, break out of the mold. Occasionally writing silly posts keeps fans engaged.
One of the most important factors for success on Facebook is a two-way communication. Fanpage Karma analyzed 60,000 pages with over 2,700,000 fan posts.
The inception of social media has made it incredibly easy for people to connect with others from anywhere in the world. Regardless of your location, you can now instantly establish ...
Most businesses have profiles on top social media sites. Social media has become such a popular marketing tool that it would be more surprising to find a business that wasn't ...
Hotels.com, the leading authority on destination travel for consumers searching for hotel deals, amenities and availability, announced today the launch of its Deals Facebook app, which delivers tailored deals that are informed through user preferences and friend activity.
With Facebook timeline, brands can tell a story. For restaurants, the timeline offers a great opportunity to present their food, atmosphere, culture and history, all while continuing to engage customers.
Le Parc Suite Hotel is holding a contest via Facebook to appoint a “Director of Pet Relations,” the dog that will receive featured placement on Le Parc’s Pet Friendly and Pet Policy Pages.
There are many changes coming to Facebook lately, leaving many businesses wondering how these adjustments will affect fanpages plus interactions with their consumers. There is a new “Friend Activity” option located under the main image of business pages.
The Virginia Tourism Corporation is out to prove that love is at the heart of every Virginia vacation. In July, they unveiled oversized LOVE artwork at several Welcome Centers across the state. Then, the local tourism offices jumped into the fun with the Virginia Tourism “Bring LOVE to Your Town” event.
There’s a greater sense of intimacy following a monumental event as its happening rather than simply reading about afterward. The Beverly Hilton shared William and Kate’s arrival to the Los Angeles hotel with their social media fans.
Maggiano’s Little Italy sent out a great add to their email database outlining reasons becoming a fan of their Facebook page is a good idea.
A typical “dilemma” many brands have on Facebook is getting people to not just see the posts, but actually engage with them. Here are 5 ways to increase fan interaction.
Corner Bakery is seeking out their biggest Facebook fans, and rewarding them all in the process.
Roger Smith Hotel is setting a stellar example of engaging consumers both in-person and online.
The Anaheim CVB is doing an awesome job with staying interactive and highlighting the winning aspects of their city.
I was on some website the other day when I noticed a Macy’s ad that caught my attention. Rather than try to direct people straight to their website, as is the intention with most ads/businesses, it sought to encourage people to head to Macy’s Facebook page.
A webinar on the “State of Social Media” outlined current statistics about social media and what 2011 has in store.