Featured Blog Posts

How Social Media Launched the Acai Berry Craze

The Acai berry market expands worldwide. According to Kenneth Research (September 2019), it was valued at $712 million in 2017 and is expected to grow at a steady rate of 12.71% between 2018 and 2025.  The Acai berry market's fast growth is largely due to social media. Have you seen the rate at…

5 Tech-Savvy Ways to Improve Your Restaurant Sales

It can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech. Instead of thinking about technology as a necessary evil, embrace it and…

3 Reasons The Hospitality Industry Should Market to Gen Z

In the past, hospitality brands concentrated on marketing to millennials. However, a paradigm shift occurred. Today, hospitality marketers direct a lot of their attention to an entirely different demographic: Generation Z. What's the best way to market to Gen Z, you ask? The Generation Z (Gen Z) demographic is composed…

Five Ways Travel is Going Green

The rapid development of renewable power means that it is set to become the world’s second most common energy source by 2016. The hotel industry is among others thinking about sustainability.

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