Featured Blog Posts

How to Create a Referral Marketing Program That Works

Referral marketing is a powerful way for people to trust businesses and help them succeed. People buy from people they know, like, and trust. When existing clients recommend you to others, there's an added reach that comes from that. But what makes for an effective referral marketing strategy? Let’s break…

7 Google Maps Optimization Tips for Hotels and Wedding Venues

When people search “wedding venues near me” or “boutique hotels in [city],” they’re not scrolling through pages of blue links. They’re often looking directly at the map and the top results. Google Maps is one of the most powerful discovery tools for hospitality businesses. And yet, it’s often overlooked. For hotels,…

How Custom CRMs Improve Workflow, Sales, and Retention

In an industry where follow-ups make or break bookings and where client experience isn’t just a buzzword but the whole business model, the tools you use matter. Yet, many in-house marketers in the hospitality industry are still forcing generic systems to do a very specific job. That’s where niche CRMs…

How Law Firms Can Attract High-Value Clients Online

When people with legal concerns want a good lawyer, they will likely look one up on the internet. The online world has become the greatest repository of lawyers, but it hasn’t made landing clients easier. If anything, the digital revolution has made the competition fierce across the board. But the…

A Real-Time Restaurant Rewards Program

Mogl, the leading restaurant rewards program with a mission to end hunger, recently announced that it is the first in its category with direct access to real-time data from Visa, MasterCard and American Express transactions.

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Expedia Launches Travel Giveaway Supporting St. Jude

September is National Childhood Cancer Awareness Month. In response, Expedia.com®, the world’s leading online travel company, introduced a month-long campaign featuring travel giveaways and exclusive travel coupons to raise funds in support of St. Jude Children’s Research Hospital.

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National Center for Family Literacy Fundraiser

The National Center for Family Literacy (NCFL) will host its first-ever Social Media Fundraising Party on November 14, 2012 to celebrate National Family Literacy Month. For 24 hours, they plan reach as many people as possible via social media outlets like Twitter, Facebook and various blogs, the goal being for fans and followers donate to NCFL through an online gift of any amount.

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