Featured Blog Posts

How to Increase Conversion Rates with Influencer Marketing

Think about it. You'd probably rather watch a 5-minute video than read a 5-minute block of text. Statistics show 69% of consumers prefer to learn about a product or service through a short video. About 85% hope to see more videos from brands. But not just any video will get…

E-Commerce SEO Strategy: How to Get Never-Ending Traffic

Many e-commerce business owners think simply choosing the right platform to build their website will help them attract customers. While the platform does play a huge role in the smooth functioning of the website, it is crucial to optimize your site for SEO (Search Engine Optimization) to target the right…

Snapchat Marketing Tips: How To Build an Audience

If you’re trying to figure out how to reach a younger audience for your business or product, meet Snapchat. This social media platform is highly interactive and used by 50% of consumers between the ages of 15 and 35. Users are 75% likely to “swipe up” to make a purchase…

A Guide to Inbound Marketing Best Practices

Digital marketing has become increasingly challenging in recent years. Erratic customer journeys mandate omnichannel marketing; consumer behaviors change; Search Engine Optimization (SEO) remains nigh imperative. Now, marketing to a new generation, marketers continue to embrace inbound marketing as a valued asset and a possible solution. Let's explore this phenomenon in-depth…

Top 6 Web Design Trends for 2020

2020 is around the corner and, in terms of web design, minimalism seems to be the major trend. You can play with various elements, such as fonts, the background or even the navigation bar to incorporate minimalism into your design. Here are six website design trends to keep in mind for 2020.

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The Top Restaurant Technologies to Improve Business

It’s hard work to run a restaurant. It takes time, commitment, and the ability to deal with a number of challenges at the same time. Not to mention: you must always deliver a memorable experience for customers. Here are the top technologies to improve your restaurant business.

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How Social Media Launched the Acai Berry Craze

Social media plays a massive role in the popularity of the once little-known Acai berry. For instance, the hashtag #acaibowl has over 1.39 million posts on Instagram. Learn how Instagram, influencers, and other social media trends helped propel the acai berry craze.

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5 Tech-Savvy Ways to Improve Your Restaurant Sales

It can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech. With that in mind, introduce these 5 tech improvements to boost your revenue.

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5 Psychological Theories to Boost Restaurant Marketing

Psychology-based marketing allows you to reach customers in a different, most personalized way. As a result, your marketing will become more effective and efficient, and build customer relationships that last. Here are five psychological theories and how to integrate them into your restaurant marketing mix.

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