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Recent Blog Posts

Show, Don’t Tell

Many social media consultants and businesses have developed a habit of broadcasting their services while not really demonstrating the value of their work.

Roger Smith Hotel Creating a Culture of Content

Roger Smith Hotel is setting a stellar example of engaging consumers both in-person and online.

Behind the Scenes at Cosmopolitan Las Vegas

A behind-the-scenes tour of Cosmopolitan Las Vegas.

Bing Creates Travel Wish List Facebook Apps

Bing recently created a Facebook app allowing individuals to create a “travel wish list.”

Case Study: Tourism Vancouver

Tourism Vancouver is doing a fantastic job of providing straightforward information. They’re taking full advantage of social media and hosting awesome, interactive contests.

Inclusion or Exclusion: Which does Social Media Cause?

Does Facebook Leave Some Feeling Out?

Are Ads to Facebook on Regular Websites the Next Big Thing?

I was on some website the other day when I noticed a Macy’s ad that caught my attention. Rather than try to direct people straight to their website, as is the intention with most ads/businesses, it sought to encourage people to head to Macy’s Facebook page.