Featured Blog Posts

5 Effective Ways to Use Facebook Ads for Account-Based Marketing

Facebook is one of the most popular social media platforms out there, and a fantastic platform marketers can use to target content for a defined audience. Are you familiar with account-based marketing (ABM)? ABM involves using personalized campaigns designed to target specific accounts within a market. Whether you’re a retail…

The Power of Experiential Marketing: Engaging Customers in Memorable Ways

In the digital age where consumers are constantly bombarded with ads, brands face the challenge of capturing attention and creating meaningful connections. Traditional marketing methods aren't as effective as they once were. That's where experiential marketing comes into play, offering a refreshing and immersive approach that engages customers in unforgettable…

Six Techniques to Help You Master the Art of Social Selling

Social selling is a powerful way to grow your business through meaningful relationships. It cuts through hard pitching and cold calls, allowing you to build community trust and generate more predictable leads and revenue. A well-planned social selling strategy can benefit businesses of any size! Are you intrigued by the…

How Tech Advancements Drive More Immersive and Personalized Marketing Experiences

Marketing is all about connecting with consumers. Great campaigns are both memorable and moving; they make your audience feel “seen” and build brand loyalty amongst your customers. However, creating a personal connection when writing a campaign for thousands of people is tricky. You can’t manually write personalized campaigns for your…

False Reviews: How To Spot Them and Take Action

The Internet can be a double-edged sword for businesses. It’s a fantastic resource for companies to connect with customers. Nevertheless, it’s also easy for unfavorable and/or untrue information to spread. Elliot Legal Group created this infographic to help you spot illegal reviews and know what actions to take when you do.

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10 Digital Marketing Tips for Restaurants

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Here are 10 digital marketing tips for restaurants.

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3 Hacks to Grow Your Restaurant’s Instagram Presence

Social media can now make-or-break a restaurant. Building followers and engagement on Instagram is a long-term process. Here are three things restaurants can do right now to see impressive results: implement strategic geotags, reach out to local food influencers, and use first-comment hashtags.

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social-media-helps-seo

7 Ways Social Media Helps Boost SEO

Social media marketing and search engine optimization (SEO) overlap in many ways. They’re both organic, inbound strategies focused on creating appealing identities to naturally entice visitors. Wondering how these two aspects support each other? Here are seven ways social media strategies can boost your SEO.

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