Featured Blog Posts

Legal Issues with Social Media Marketing for Estate Agents

Proactive use of social media platforms is a significant part of marketing for estate agents. However, effective use of social media to promote your estate business comes with challenges. A big one is staying on the right side of the law. In this article, we look at the potential legal…

The Importance of Monitoring Digital Marketing Metrics

Digital marketing has transformed the way businesses and consumers connect. But how do you know if your digital marketing efforts are successful? Monitor your metrics for the most value. That way, you can understand what digital marketing campaigns hit the mark with your target audiences. Then, discover the best ways…

Reasons Pinterest Should be Part of Your Marketing Strategy

Pinterest is a powerful tool for generating new traffic and leads. It’s where people find great products, inspiration, and solutions to needs. Brands and businesses can connect with their customers organically on Pinterest. Research shows it’s one of the most effective marketing platforms available: 478 million people use Pinterest monthly…

Covid-19 + Restaurants: How Mobile Chatbots Can Help

The pandemic has drastically affected the restaurant industry. For most restaurants, the focus remains on delivery and pickup to serve customers. The pandemic's toll on restaurants was more limited than otherwise because of delivery services. Even remote parts of the world embraced restaurant and food delivery apps like never before.…

Case Study: Virginia is For Lovers

The Virginia Tourism Bureau has taken some unique strides to increase their social viability. Between their ground-breaking iPhone app and life-size mascot, they’re out-of-the-box makes them stand out amongst other destinations.

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Active Social Outreach Online and Off

This week, I checked into the Westin Kierland hotel in Scottsdale, Arizona and was pleasantly surprised to find a flyer on the desk in my guestroom. It reads “Get Social” along the top and then outlines the ways guests can read or relay feedback on their experience at the hotel through social media.

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