Hosted by FohBoh, the leading social-business community for the global restaurant industry, Food Service Social Media Universe (FSMU) was created to bring together restaurant leaders and social media practitioners to share incites and best practices about this rapidly changing landscape.
With every checkin at Walgreens on Foursquare or Facebook, a flu shot is donated to someone in need.
Twitter is an engaging place, one that, when surrounded by various commentary on universal happenings, becomes a tempting place to chime in. That said, when you’re representing your business on these channels, the rules are a little bit different.
As a result of Carmageddon, JetBlue Airlines decided to offer $4 flights from Long Beach to Burbank and vice versa on Saturday. This is a great case study of a brand measuring ROI in terms of positive PR and customer service rather than dollars.
House of Blues considers social media one of their most valuable marketing outlets. It provides brand awareness as well as an open forum to communicate with fans directly.
Julie Lim of Orange County’s first enomatic wine bar, OC Wine Mart, outlines the ways social media helped skyrocket her business.
After being hacked, a business’ twitter page lashed out online against their attacker. But they did it the wrong way.
Mike Stelzner, founder of Social Media Examiner, visited LinkedOC last week to share some great incites and information about his new book, Launch.
Many social media consultants and businesses have developed a habit of broadcasting their services while not really demonstrating the value of their work.
