Consumers now hold corporations to the same level of integrity to which they hold themselves. If a brand is not ethical, sustainable, and accessible, consumers will find another company that is. For this reason, companies now prioritize providing value in the form of corporate social responsibility (CSR) over simply turning a profit.
Boasting a massive Gen Z audience, TikTok is one of the fastest-growing social media apps. If you’re trying to tap into the younger audience, TikTok is a must for your marketing strategy. Check out this roadmap to achieving business growth with TikTok marketing.
There are many tools available that can automate your email marketing for you. That way, you can focus on your business instead of spending countless hours sending out emails. We’ll look at some email marketing examples to help you understand more about how this process works.
Social media is a significant part of marketing for estate agents. However, effective use of social media to promote your estate business comes with challenges. In this article, we look at the potential legal pitfalls of social media and how to make sure you remain legally compliant.
Digital marketing has transformed the way businesses and consumers connect. But how do you know if your efforts are successful? Digital marketing metrics can be difference-makers for your business. Establish a plan to monitor these metrics and gain insights from them.
Most brands don’t use Pinterest in the right way. They treat it as a social media platform when it’s really a visual search engine. Posting on Pinterest can be a powerful marketing strategy when used correctly. Try these tips to boost your Pinterest presence.
Mobile apps will continue to be relevant business tools for restaurants in the post-Covid world. Food delivery and pickup will remain more popular than the dine-in experience. Mobile chatbots will play a major role in providing customer support and driving sales through meaningful interactions.
Websites overhauls are both timely and essential. Is your site modern? Responsive? SEO optimized? Or perhaps last year’s stats suggest it’s time to give your site a facelift. Before you begin renovations, check out these tips to ensure a successful website overhaul.
In this day and age, mistakes on social media can be screenshotted, shared, and immortalized to live forever on the internet. So, how do you get over something like that and make things right? Here are 6 tips on how to recover from a social media disaster.
