Featured Blog Posts

Why Customer Relationships Are Key to a Strong Brand Reputation

Brand reputation refers to how customers and stakeholders perceive a company. This perception is a product of years of providing quality service and products to customers. So, an effective brand reputation is crucial to each business. A strong and positive brand reputation creates loyalty and boosts consumer confidence in your…

8 Influencer Marketing Trends Taking off

Will influencer campaigns become part of your marketing focus for 2022? If so, it’s essential to keep an eye on the latest trends in your industry. The good news is more users are shopping on social media. In fact, experts believe the social commerce industry will reach $80 billion by…

4 Marketing Benefits of Exhibiting at Trade Shows

There are many ways to market your products and services. While websites and social media platforms can generate traffic, diversify your strategies to achieve your goals. For example, trade shows can be an effective avenue to market your business. Boost your marketing efforts in the following ways by participating in…

4 Tips to Remain Relevant as Social Media Evolves

Social media is now at the core of our culture. We use it to connect with friends, share our accomplishments, and find out what’s happening in the world. From TikTok to Instagram, Facebook, and Twitter, nearly 72% of adults in the United States use some form of social media. This…
Spiderman

What Spiderman Can Teach Us About Mobile Marketing

AMC Theaters is holding a sweepstakes for The Amazing Spiderman encouraging users to explore their new mobile app to find an entry form. Rather than supplying a basic online form, or guiding people directly to the appropriate page on the mobile site, they encourage people to explore it, thereby allowing people to learn more about the movie as well as experience the usability of the app itself.

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Maggianos on Instagram

Cheers to Instagram

Not only is Maggiano’s Little Italy encouraging users to follow their Instagram account, they are also asking diners to share photos taken at the restaurant on Twitter with the hashtag, #Maggianos.

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Love Artwork at Va Welcome Center

Love, Art, Hashtags, and Season Passes

On May 5, Kings Dominion, a popular amusement park near Richmond, will be the latest place in the state to have LOVE pop up, and with it, a chance to win one of 25 season passes being awarded by the Virginia Tourism Corporation.

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Social Media in One Word

I asked Facebook fans to describe in words what their favorite thing is about social media. Answers included things like: flexibility, community, connection, dynamic, engagement,

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