According to projections, Millennials will account for half of all business flights by 2020. If you want to relate to your new consumer base, what better way than with employees who already speak their language?
Should your company should require its Social Media Manager to hold a digital marketing or social media degrees? Proven social media experts say “no.”
Thanks to Big Data and the new technologies designed to make sense of it all, the hospitality industry can extract valuable bytes of information.
Airlines are engaging more people through social media than any other sector within the travel industry.
How do you hold the attention of your site’s visitors, keep them engaged, and dissuade them from checking out someone else? Provide them a reason to stay.
A recent survey conducted by Travel Technology Europe showed that 71% of the people who responded believe that social media, specifically sites like Facebook and Twitter was essential to their business.
Here are some of the hot digital trends for hotel marketing in 2014.
It is important for companies to recognize the significant role that “social proof” plays in the decisions of their customers, and to use it to their own advantage.
Blogging for business and be tricky and many blogs fail to lure in a consistent fanbase. Here are some tips to ensuring that doesn’t happen.
