CUSTOMER RELATIONS
Will Google Make Yelp Extinct?
Yelp has the reputation for being the review site that matters most to restaurants, but a recent study...
Category: Marketing
CUSTOMER RELATIONS
CUSTOMER RELATIONS
Omnichannel Marketing: What Is It & How To Do It
With the onslaught of technology and the digital environment, the customer experience has improved dramatically. Omnichannel marketing is...
CUSTOMER RELATIONS
Marriott International Partners with “Carpet Dad” for Innovative Hotel Marketing Campaign
Marriott International has always been ahead of the curve when it comes to social media and the travel...
CUSTOMER RELATIONS
7 Tips on How To Increase Your Social Media Following
You must be strategic about growing your social media following. Social media marketing also has a huge impact...
INFLUENCERS
The Complete Guide to Grabbing a Millennial’s Attention: Influencer Marketing
If you're a company that targets millennials, influencer marketing may be your best bet. But before you Google...
CUSTOMER RELATIONS
Sensory Marketing for Hotels: “Sensual” Tips to Attract Customers
It's beneficial for hotels to employ sensory marketing tactics. By focusing on all the senses, you may be...
CUSTOMER RELATIONS
DoubleTree by Hilton Inspires Through “Your Warm Cookie Awaits” Campaign
DoubleTree launched its latest integrated marketing campaign, “Your Warm Cookie Awaits” which has refreshed creative, PR, social media,...
BRANDING
How to Build Brand Loyalty by Matching User Habits
It’s cheaper to keep existing customers happy than to attract new ones. In order to build brand loyalty,...
MARKETING
Gen Z is Coming — Is Your Marketing Department Ready?
This is the first generation of digital natives and their buying and spending habits will be heavily influenced...
BRANDING
The Most Important Things To Consider For Your Hotel Brand
What are the most important elements of branding to bear in mind if you run a hotel, and...
CUSTOMER RELATIONS
How 4 Businesses Used Texting to Build Customer Loyalty
Learn how 4 big brands used texting to increase brand loyalty! Here are some successful SMS strategies Airbnb,...
HOTELS
Learn How a Comfort Suites Hotel Increased Direct Bookings
Comfort Suites Alamo/River Walk found a better way to increase direct bookings on their own website. Using Vizzly, they...