On May 5, Kings Dominion, a popular amusement park near Richmond, will be the latest place in the state to have LOVE pop up, and with it, a chance to win one of 25 season passes being awarded by the Virginia Tourism Corporation.
As a small business, you have to be ahead of the technology trends. More small shops are taking advantage of mobile applications to connect with their customers. Sometimes it makes sense to embrace a mobile app, but other times, you could be wasting your time.
Pinterest has been getting a lot of attention and has proved beneficial for a variety of businesses. Nonetheless, perhaps it’s not the best fit for everyone.
ISSMM is dedicated to the facilitation of ongoing education, best practices, and practical implementation of converging social, search and mobile marketing solutions, and related technologies, to enhance both marketer and buyer experience.
Cirque du Soleil is thrilled to be back to the Santa Monica Pier with its critically-acclaimed and family-friendly big top touring show OVO, performing for a limited engagement under the trademark blue and yellow Grand Chapiteau (big top).
Pinterest is emerging as a platform to watch. A few brands are testing the waters and seem to be doing well, setting great examples for other organizations that may be curious.
Le Parc Suite Hotel is holding a contest via Facebook to appoint a “Director of Pet Relations,” the dog that will receive featured placement on Le Parc’s Pet Friendly and Pet Policy Pages.
One of the platforms to watch in 2012 is Pinterest, which lets users organize things they find on the web. There could be decent potential for the hospitality industry.
Search Engine Land, a fantastic search engine optimization (SEO) resource, recently released an article noting that search trumps social for local business information. Understanding SEO basics is extremely important.
One of the factors that makes Foursquare appealing is that it rewards users with badges for checking into places. Last week, Foursquare unveiled city badges.
EyeforTravel recently surveyed over 500 Asia Pacific (APAC) travel brands about their implementation of social media. 68% have deployed mobile and social media initiatives but are unsure how to “define, achieve and measure success.”
Chicago-based mobile food truck Bridgeport Pasty, serving large, savory pies, is unlike other trucks in that it is tiny and electric.
JCPenney is welcoming the holiday season with several new digital initiatives, like the Salvation Army Angel Program and QR Santa Tags
All Nippon Airways (ANA), Japan’s leading airline carrier, recently announced its “Inspiration of Japan” service brand and products will be introduced to the Los Angeles-Narita (Tokyo) route beginning January 2012.
Google+ opened up brand pages today and it’s great to stay ahead of the curve and get your page up and running. There are a few tips to get the most out of your page and make sure people know about it and are able to find you.
While it’s a great thing that more and more businesses are jumping aboard the social media bandwagon, many still aren’t really grasping the point of doing so. There’s a very finite distinction between social media marketing, and merely marketing via social media.
When thinking about the film Moneyball, I realized the new strategy displayed by Beane could be likened, in many ways, to the evolution of social media.
Encouraging brand loyalty is an integral part of influencing repeat business. Stampt is basically a stamp card, but rather than a physical card you have to carry around, you simply download the mobile application.
There are many changes coming to Facebook lately, leaving many businesses wondering how these adjustments will affect fanpages plus interactions with their consumers. There is a new “Friend Activity” option located under the main image of business pages.
Starwood Hotels & Resorts Hawaii, which has 11 great properties in Hawaii, just held a Tweetup. But rather than host it at one of their properties or even on the islands, it was in Los Angeles.