Thinking about integrating text message marketing into your marketing mix? Here’s how some hospitality brands have used text messaging with great success.
Here are the top five tips for curating and managing a killer social media strategy for boutique hotels.
In a move to harness the passion of a generation of food and drink entrepreneurs, Marriott International is launching CANVAS, a global incubator that will help hungry entrepreneurs realize their vision for amazing food and drink concepts in the company’s hotels.
When you interact with a customer in person, you conduct yourself with a certain amount of decorum. You try to be punctual, you mind your P's and Q's, and you ...
2014’s Black Friday, Cyber Monday and kick off to the holiday shopping season were saved thanks to online sales.
Here are fix tips for putting your best foot forward and propelling your business across the finish line as the year comes to a close.
As the holiday season approaches, the hospitality industry is taking to social media with a variety of interesting themed campaigns.
Universities are service-oriented business and its important to focus university marketing strategies on highlighting their long-term educational process. Here’s how to take your marketing to the next level.
Here are a few reasons social media marketing for real estate agents will help them stay relevant among today’s younger buyers and sellers.
Here’s how VoIP is specifically benefiting the hospitality industry, though the lessons learned here can be applied to other service-based industries as well.
With so many options available, how can hotels create the best romantic hotel experience? Follow these four tips to entice couples to stay at your hotel.
Thanks to Big Data, you can uncover the preferences of your consumers and keep them happy.
Hotels can use YouTube to both increase sales and market their brand to nearly one billion unique users who visit the video sharing platform every month. Here are three tips for marketing executives starting their YouTube campaigns from scratch.
Four Seasons is launching Energy by Four Seasons and, in conjunction, the Four Seasons #30DaysofEnergy Challenge will launch on November 1, with a new “challenge” shared each day on Instagram, Facebook, Twitter and Google+.
T-Mobile holds the top spot in Socialbakers’ quarterly responsiveness reports multiple times for response rates that get close to 100% across channels. Learn more.
It seems like every time you flick on the news, another company has announced a new and innovative employee education benefit.
Hospitality pros need to experiment with new approaches and strategies, especially ones that embrace tech. Here are hospitality marketing books to read.
Here are four ways that mobile technology has changed business communications in the hospitality industry, as well as some pros and cons of those changes.
As new innovations hit the marketplace, the hospitality industry seeks other ways to appeal to their clientele. Cutting-edge technology is the answer.
Text marketing can provide the perfect opportunity to advertise your brand, win new clientele, and break away from your competition.