Social Hospitality
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  • Home
  • About
    • Debbie Miller
    • In the News
    • Speaking Gigs
    • Writing Samples
    • Events Attended
    • Recommendations
  • Services
    • Social Media
    • Digital Strategy
    • Content Marketing
    • Search Engine Optimization
  • Blog
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      • Blogging
      • Branding
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      • Events
      • Job Search
      • Marketing
      • Mobile
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      • Technology
      • Video
    • Travel Articles
      • Airlines
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      • On the Water
    • Dining Articles
      • Restaurants
      • Beverages
      • Food Trucks
      • Retail
  • Contact

Category Marketing

How Four Seasons NY Used a Hotel Social Media Campaign to Increase Summer Revenue

With a family- friendly and child-focused Facebook Contest called #MaxineTakesManhattan, the Four Seasons Hotel New York aimed to generate awareness about the hotel and increase weekend bookings for families during the summer months.
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establish your voice on social media

How to Establish Your Hotel’s Voice on Social Media

Knowing to whom you’re speaking, establishing trust, and telling stories are some ways to find and establish your most desired voice on social media.
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Digital Trends Driving Hotel Marketing In 2014

Here are some of the hot digital trends for hotel marketing in 2014.
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Brands Already Using Instagram Direct for Marketing

Instagram Direct just arrived, and brands are already seizing the opportunity to create special connections with customers.
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HootSuite Now Monitors Yelp, Google+ Local, TripAdvisor

Effective this week, HootSuite can now monitor reviews on all major review sites. The review feed in HootSuite will be powered by a new app called Reputology (built by a startup run by MIT grads called Reputology.com).
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Hotel reception

When In Hospitality, Do As Retailers Do

How can the hospitality industry learn from retail’s successes of social media?
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Four_Seasons_Taste_BTFC_001

Four Seasons Hotels and Resorts Launches Its First Food Truck

With over 1,000 miles to cover, the first official Four Seasons Food Truck has hit the road. Known as the FS Taste Truck, the vehicle and its tour provides a new, mobile stage for the brand’s culinary talent to connect with their local communities.
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5 Minutes with a Hotel Marketing Guru

Long gone are the days where commercials and a clever billboard were all you needed to successfully advertise. Today, you have the perfect balance and combination of traditional and digital marketing.
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How Facebook Pages Communicate with Fans

One of the most important factors for success on Facebook is a two-way communication. Fanpage Karma analyzed 60,000 pages with over 2,700,000 fan posts.
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Why the Hospitality Industry Must Be on Google+

By diversifying your social media repertoire with Google+, you’ll have more channels to expand your brand awareness and spur conversation about your business.
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Ten Ways to Increase Revenue with Social Media

Restaurants can’t afford to neglect social media. Ten ways to increase Your restaurant’s revenue with social media.
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cajun christmas in a box

How One Destination is Rockin’ Social Media

Learn how one destination is rockin’ Social Media! The Lake Charles/Southwest Louisiana CVB provided first-hand insight on how to manage social media effectively.
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Loews Hotels & Resorts Embarks On A Social Media Road Trip

This summer, Loews Hotels & Resorts launches a Social Summer campaign by sending Director of Social Media, Piper Stevens on a cross-country road trip.
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family travel

How to Use Internet Marketing to Get Repeat Sales

With 57% of all travel bookings now being made online, it’s critical that you leverage internet marketing to encourage your visitors to make a return visit.
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Is Your New Marketing Campaign Lacking Traditional Marketing Techniques?

Although traditional marketing techniques are down, studies have shown that the most effective way of marketing is to combine online and offline promotion.
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BookingCounts Introduces “Book Later” Option

The Book Later Button allows visitors to your travel business website to make the smallest commitment possible – a friendly reminder to return and consider making a booking later.
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How to Promote an Event Using Social Media

The inception of social media has made it incredibly easy for people to connect with others from anywhere in the world. Regardless of your location, you can now instantly establish ...
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How to Use Staff Social Media Profiles to Promote Your Business

Most businesses have profiles on top social media sites. Social media has become such a popular marketing tool that it would be more surprising to find a business that wasn't ...
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Instagram Launches Photo Indexing, Photos of You

Instagram’s “Photos of You” enables individuals to see photos in which they’re tagged. This means additional real estate for loyal fans to represent a company’s image.
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Tips for Restaurant Owners

7 Important Tips for Restaurant Owners

Starting and maintaining a restaurant business is no easy task. If done right though, a restaurant business can become quite a profitable venture.
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