Text marketing can provide the perfect opportunity to advertise your brand, win new clientele, and break away from your competition.
Software Advice conducted an online survey of 1,936 randomly selected U.S. consumers about their likeliness to deliver feedback in terms of timing, method and incentives. Here are the important takeaways.
A lot of big data is sifting through social media signals. Here’s what the hospitality industry gains from big data.
While Facebook is always changing, if you’re wondering how to captivate your Facebook audience, there are a couple of tips that will stand the test of any tweak in the algorithm.
Wienerschnitzel is giving away $1,000,000. Fans can follow Wienerschnitzel on Twitter and Instagram and share the game to receive hundreds of extra entries.
More restaurant owners are seeking a competitive edge than ever before. Increasingly, that edge is technology. Savvy restaurant operators are turning to software to streamline operations and deliver a better customer experience.
While service and amenities play an important role, the availability of complimentary high speed internet can make or break the relationship you enjoy with many of your guests.
The social media addict is, perhaps, one of society's most misunderstood members. Your boss has forbidden you from using Facebook at work, your friends have accused you of not having ...
Holiday Inn’s new campaign celebrates the inspiring journeys of guests by sharing their unique narratives through their first digitally-led marketing approach.
Google allows brands to work with customers through easy-to-use services on the My Business dashboard. Here are 5 ways to dominate your Google Business Listing.
Last week, Facebook debuted a new “save” feature that allows users to save pages or posts that interest them. The hospitality industry can leverage this.
‘Your Memories’ displays photos of captured moments, tagged with #RCMemories, shared by guests on Twitter and Instagram. Guests may also submit photos directly through the website to be a part of the memory collection and display.
Hotels are using social listening tools to monitor online conversations, in real-time. Here are some top hotels on social media and what they’re doing to optimize their presences.
If you have noticed a dearth of great customer service picks in your library, here are five great books on customer service that will prove useful in your business.
Back-To-School is the dream season for a hotel marketer to offer great deals on summer fun before the bell rings.
Here are some compelling reasons why your hotel needs Instagram, as well as some of the benefits of the new Instagram 6.0.
Here are 6 tech trends for the hospitality industry to keep in mind in 2014 that follow themes of personalization, integration, and ease of access.
Many variables go into making any marketing efforts successful and budgeting for social media marketing can be tricky. To be sure that all dollars spent on social media marketing are used wisely, here are some tips to consider.
For your blog posts to rank higher on the SERPs, there are a few SEO (search engine optimization) tactics that can be implemented to help improve your post’s rank on search engines like Google.
Where sales and marketing meet, “smarketing” is born. Smarketing takes two departments that were traditionally at odds and merges them into a one-plus-one-equals-three recipe for success.