With over 80 million members in the United States alone, the Millennials–aka Generation Y–are the most rapidly growing consumer segment. What are the best ways to to market to millenials on social media?
How do you make guests feel valued? One way is to utilize a new technology like the one offered by GuestDriven.
Aloft’s innovative and exclusive initiatives set it apart. Aloft recently announced that select properties will roll out Keyless Check-In, allowing guests to use their smartphones to check in to the hotel and open their guestroom door.
The hospitality industry sets a high bar in regard to providing mobile-friendly websites, according to new research from hibu
With more hotels, resorts and private residences being added to its robust pipeline, Four Seasons continues to expand its influence and global footprint.
A recent survey conducted by Travel Technology Europe showed that 71% of the people who responded believe that social media, specifically sites like Facebook and Twitter was essential to their business.
In order to win over these potential clients, travel agents must provide them with compelling reasons to use their services. And many are choosing to share these “compelling reasons” through social media marketing.
It is important for companies to recognize the significant role that “social proof” plays in the decisions of their customers, and to use it to their own advantage.