The Live Concierge provides hotels with the chat functionality and necessary labor to interact with each prospective guest who visits a hotel’s website.
Does Facebook Leave Some Feeling Out?
I was on some website the other day when I noticed a Macy’s ad that caught my attention. Rather than try to direct people straight to their website, as is the intention with most ads/businesses, it sought to encourage people to head to Macy’s Facebook page.
Gary Vaynerchuk’s SXSW presentation addressed how “we’re living in the beginning of the humanization of business.”
Foodie blogger Molly Wizenberg stresses that the story surrounding a food experience is more valuable than the food itself.
The Parc 55 Wyndham hotel uses Twitter and Facebook to let fans and followers know about special deals, special rates strictly for them along with San Francisco news, events and facts.
Whole Foods has nearly two million followers. Meaning, even if just 1% of them ever set foot in a store from a promotion like a “Twitter Tasting”, that’s 20,000 people. If even just 1% visit the website, that’s 20,000 unique visitors. The ability to reach this large an audience via one portal is unprecedented and this a great case study to illustrate that.